Performance Capital · selective creative funding

We fund the creative risk.
You fund the paid test.
Paid delivery decides what gets made next.

01 / MachineThe machine finds what the category missed. 02 / LocalA local makes it sound lived. 03 / DeliveryPaid delivery decides what compounds.

For selected advertisers, Orcool may fund a bounded creative test grounded in source-visible evidence and scoped local judgment. We agree claims, rights, the KPI gate and durability requirement before production. You approve, fund and launch media, then return comparable outcomes.

Get an Orcool sign-in link

Request access to confirm the current trial scope for your team.

ClaudeCreative strategy
Orcool called
We’re entering Bali, Thailand and Japan. What fresh, locally credible performance idea is worth testing in each market - not three versions of the same travel ad?
Market evidenceExample readThree local routesReadyTruth boundaryVisible
Illustrative local handoff Would a local actually say this opening? One unresolved decision · qualitative judgment
RewriteKeep
Illustrative Orcool workflow ends hereSeparate finished client work below
BaliContinuityLoading
ThailandCost shockLoading
JapanPrice certaintyLoading
Yesim ↗Three separate finished films · no performance result claimed
Ready-to-test formats · client-run media
Meta AdsTikTok AdsGoogle AdsYouTube Shorts
Formats only. Campaign setup, spend and launch remain in the advertiser’s account.
02 / Machine · Discover

The machine finds what the category missed.

Not “generate ten ads.” Interrogate the market first, then force the routes to disagree materially.

ClaudeOrcool connected
You · 09:38

Before we brief Japan, do we have enough evidence to say anything specific - or should we stop?

Claude · 09:38

I’ll ask Orcool to resolve the brand, selected GEO and available source coverage before I recommend anything.

Called Orcool · evidence coverageBrand resolved · GEO checked · source classes and gapsDone
Claude · 09:39

Enough evidence to form a hypothesis - not enough to claim a winner. Customer language and competitor records are available. Comparable paid-delivery outcomes are missing.

You · 09:40

What are people saying that competitor creative keeps missing? Keep their words separate from your interpretation.

Called Orcool · customer languageRepeated frictions · audience context · raw rootsDone
Called Orcool · competitor pressureRepeated promises · formats · occupied hooksDone
Claude · 09:41

Observed: the category keeps dramatizing the problem after it happens. Customer language asks for control before the stressful moment. Inferred: reassurance may work harder when it arrives before the disruption.

You · 09:42

Good. Now turn that tension into three reasons to care - not three cosmetic variants. What would each route actually test?

Called Orcool · native + local contextCreator patterns · dated local context · gaps visibleDone
Claude · 09:43

Three hypotheses to test: Identity asks whether choice feels like agency. Visibility makes peace arrive before the moment. Context makes the local situation - not the product - the opening.

You · 09:44

Which claims can the brief defend right now?

Called Orcool · claim gateEvidence support · conflicts · missing proofDone
Claude · 09:44

Route mechanisms are safe to test as hypotheses. Market superiority, performance lift and “winner” language remain unsupported until comparable delivery data returns.

Decision packet · hypothesis to testFund one fair three-route testEvidence attached · inference labelled · unsupported claims vetoed · missing outcomes preserved
Next / human handoff One opening remains unresolved. Ask a matched local: “Would you actually say it this way?” Return one concrete edit or dissent - not a score or prediction.
Illustrative replay · not a historical transcriptOrcool read complete
Run this read in the agent you already useCards show the human question. Copy adds Orcool activation and evidence guardrails.
Strategic synthesis · Limited previewThink with the market before you write.
02Add Orcool to Claude

Open Customize → Connectors → + → Add custom connector. Name it Orcool, paste the endpoint, then add it. In a managed workspace, an owner may need to add the connector first.

https://mcp.orcool.com
03Authenticate

Connect the Orcool connector and complete browser sign-in if requested. Then return to Claude.

04Verify and ask

Enable Orcool for this conversation in the plus-menu connector controls. Ask it to use the available Orcool evidence for your selected market.

+ → Connectors → Orcool

Custom connectors depend on your plan and workspace policy. Free supports one custom connector; its setup interface may differ from Pro and Max. Review the requested permissions.

Official Claude setup guide · Checked 2026-09-08

Open the working prompt library Natural question on the card · executable Orcool prompt on copy
ClaudeStrategic synthesisCompare evidence, surface contradictions and make a clear strategic choice.
03 / People · Localize

The machine hands over a question. A local answers in-market.

The Local sees the exact ad, the evidence behind it and one unresolved decision - not an abstract score.

Handoff · Vietnam / VO + local reviewMake this 12-second ad sound lived, not translated.
KeepProduct claim
ChallengeOpening + rhythm
ReturnRewrite + dissent + optional voice

The review returns a concrete edit, not a performance prediction. Real Voice is a separate job for one version-locked asset with explicit usage rights.

local.orcool.com / workspace / vietnam
Local contributor workspaceVietnam · vi-VN · Hanoi
Market briefs🇻🇳 Vietnam🇯🇵 Japan🇮🇩 Indonesia🇧🇷 Brazil🇩🇪 Germany🇦🇪 UAE
LV-2048 · VO + local reviewMake one finished ad sound lived, not translated.
Due today · fixed pay disclosed before acceptance
Asset preview · 00:12
“Keep the claim. Change the rhythm. I would never say the last line that way.”
Local review task

“The idea works. The delivery sounds translated.”

Keep the meaning. Rewrite the opening in a Northern Vietnamese register and slow the final stress.

One decision required Would a local say this opening this way?
Optional Real Voice · one exact asset
Human recording
Yes
Synthetic clone
No
New phrases / training
No
Example markets only · contributor identity and availability are confirmed per task
04 / Delivery · Test & compound

The next batch starts with what the last batch taught us.

AI made production cheap. Orcool makes the creative decision traceable - from comparable delivery evidence to the next controlled generation.

Yesim · C01 ThailandOne lineage · four real production versions
v25Title treatment
v26Titles over UI
v27Source timing matched
v28Roaming beat extended
01 / Client launchesBounded portfolioIn the advertiser’s own media account
02 / Evidence returnsSame KPI gateComparable outcomes, not taste
03 / Next generationKeep the mechanismChange one controlled axis
Real files remain versioned→Decision and change stay attached→Paid delivery decides what advances
Yesim ↗Real files · no metric or winner disclosed
05 / One engine · two ways in

Discuss a scoped test. Or use the evidence layer with your team.

For enterprise paid-growth teams

Performance Capital

EnterpriseCustom scope

For selected advertisers, Orcool may fund an agreed creative production scope, grounded in evidence and scoped local judgment.

  • One market question · one KPI gate · a durability requirement
  • Local review and separately rights-cleared Real Voice when agreed
  • Advertiser approves claims, funds and launches media
  • Comparable outcomes return · no guaranteed winner
Fit review

Bring one market and one measurable acquisition problem.

For teams with production + live media

Orcool MCP

Evidence for your team

Put source-visible market intelligence inside Claude, Codex or Cursor.

  • Confirm the current trial scope and availability for your team
  • Claude · Codex · Cursor
  • Own, competitor, creator, customer and local evidence
  • Observed · inferred · unsupported kept separate
  • Read-only starter workflows
  • No video generation or media buying included
  • Your team validates, produces and launches

An Evidence Run is one bounded brand × market decision question. Request access to confirm the current scope; a sign-in link does not establish a paid subscription or completed Evidence Run.

Explore access and setup options →

Performance Capital is selective. Scope, rights and commercial terms are agreed before production. No managed media buying, predicted winner or guaranteed outcome.